EXACT CONFIDENCE IN'l'ERVALS FOR ESTIMATING PROPORTIONS WHEN SAMPLING FROH A FINITE POPULATION
نویسنده
چکیده
Market research or employee surveys often involve: 1) a population of interest and 2) a need for measuring the number (percent) of people with a certain characteristic. Some of these population characteristics might be: percent of satisfied customers, percent of customers who showed interest toward a future product/service, or the number of people who might be users of a particular product/technology.
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